Sound Africa Claimed

SOUND AFRICA is space for narratives that capture the dizzying complexity of the world’s second most populous continent.

It would be pretty hard to argue that Africa is fairly represented in the Western media. Coverage of the continent is often one-dimensional and fails to scratch beneath the surface, and critical African voices are often ignored. Part of the problem is a lack of home-grown African media that is able to undermine weary old clichés and deliver fresh angles and analysis. We want to help fill the gap by telling the types of stories that rarely make it onto the network news, from quirky and obscure to hard-hitting and thought-provoking.

We’re not talking about glossy postcard portrayals of the continent. We’re talking about stories that capture the intricacies and multiple sides of life and society – the good and the bad, warts and all! We aim to amplify African voices through the power of digital audio and the internet.

Most importantly, we want to connect with storytellers from different parts of the world, African and non-African, who share a deep interest in the continent and its diaspora. We hope our dream is not too quixotic. But why should it be? There is no lack of highly talented journalists and storytellers who are able to tell the sorts of stories we are looking for. So, if you are one of them, then get in touch. Send us an email: info@soundafrica.org.

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